web strategy training
Master web strategy for B2B SaaS: audit your site, set 3-year KPIs, benchmark competitors, and build a roadmap for SEO, CRO, content, and lead generation that aligns marketing, sales, and product to drive predictable pipeline growth.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Web Strategy Training shows you how to build a clear 3-year roadmap that turns your website into a reliable growth engine. Learn to set realistic KPIs, audit your current presence, benchmark competitors, and prioritize high-impact initiatives across SEO, content, UX, CRO, and automation. Gain practical frameworks, governance models, and measurement habits you can apply immediately, even with limited budget and resources.
Elevify advantages
Develop skills
- Web strategy roadmapping: build a 3-year, phased B2B SaaS growth plan fast.
- Conversion optimization: audit flows, fix friction, and lift lead quality quickly.
- KPI and dashboard design: define north-star metrics and clear reporting rhythms.
- SEO and content pillars: structure site, clusters, and topics for scalable traffic.
- Cross-functional alignment: sync marketing, sales, and product around web goals.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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