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Search Engine Marketing Course

Search Engine Marketing Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This Search Engine Marketing Course shows you how to research intent-driven keywords, structure campaigns, and choose the right match types to capture qualified traffic for eco-friendly home products. Learn to write compelling search ads, design high-converting landing pages, set smart bids and budgets, track conversions with GA4, and run ongoing tests and optimizations that increase sales while keeping costs efficient.

Elevify advantages

Develop skills

  • High-ROI SEM strategy: design lean campaigns, ad groups, bids, and budgets fast.
  • Search ad copywriting: craft eco-focused, high-CTR ads with strong CTAs.
  • Keyword and intent research: build tight, profitable themes for green products.
  • Landing page optimization: align ads, UX, and offers to lift Quality Score.
  • Performance tracking: set up GA4, conversion tags, and SEM reports that scale.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...
Giulio Carlo
Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.
Mariana Ferres
Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!
Luciana Alvarenga
Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.
Giulio Carlo
Giulio CarloAluno de Engenharia de Prompt

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