Advertising Sales Executive Course
The Advertising Sales Executive Course gives you the complete skill set to sell advertising inventory, close deals, and grow accounts in today's competitive media landscape. From prospecting and discovery to negotiation and retention, every stage of the ad sales process is covered. This is the practical training that turns motivated professionals into high-performing advertising sales executives.
from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
You will learn how the advertising ecosystem works, including the roles of advertisers, agencies, publishers, and programmatic platforms. You will develop consultative discovery skills to uncover client goals and align proposals to real business objectives. The course covers negotiation tactics, pricing defence, and closing strategies specific to advertising sales cycles. You will also build expertise in campaign reporting, customer retention, and strategic account management. Supplementary content addresses digital analytics, programmatic advertising, social media ad products, and emerging trends such as connected TV and retail media.
Elevify advantages
Develop skills
- Prospect Qualification: Identify and prioritise high-value advertising accounts using proven frameworks.
- Proposal Development: Build customised, ROI-focused media proposals that win client approval.
- Objection Handling: Respond to price, fit, and timing objections with structured, confident techniques.
- Account Growth Strategy: Expand existing client revenue through systematic upselling and cross-selling methods.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André FelipePrompt Engineering Student
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