Visual Merchandising and Store Display Course
Master visual merchandising for retail stores: craft striking windows, plan effective layouts, style interiors, and develop KPI-focused displays that increase foot traffic, conversions, and average basket value. Transform your entire store into a compelling sales-driven brand space that engages shoppers and boosts revenue.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches planning of striking windows, creation of key focal points, and layouts that guide customers smoothly. Master colour theory, lighting techniques, signage strategies, and product prioritisation, then produce practical sketches, visual plans, and checklists for team implementation to enhance customer interaction and sales results.
Elevify advantages
Develop skills
- Window storytelling: design seasonal windows that stop traffic and drive entry.
- Store layout planning: map traffic flow, focal points, and high-impact product zones.
- Interior display styling: merchandise walls, racks, and tables for fast sell-through.
- Visual communication: create clear VM briefs, sketches, checklists, and timelines.
- Retail KPI alignment: link displays to sales, conversion, and cross-sell objectives.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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