Unit Economics Course
4.1/5
Gain expertise in SaaS unit economics essentials: select appropriate revenue units, analyse fixed and variable costs, compute LTV, CAC, payback durations, conduct sensitivity and scenario analyses, and convert data insights into strategic decisions enhancing growth and profitability in business finance.

4.1 in rating
from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course delivers practical tools to assess and boost SaaS business performance swiftly. You will define key revenue units, track MRR and ARR accurately, and compute CAC, LTV, payback period, churn rates, and contribution margins reliably. Construct basic profit and loss statements, perform break-even evaluations and scenario planning, identify major cost factors, and apply targeted strategies for optimisation alongside effective presentation skills for informed growth choices.
Elevify advantages
Develop skills
- Mastery of SaaS key metrics: Rapidly calculate ARR, MRR, churn, retention, and ARPU values.
- Unit economics model building: Develop contribution margin, LTV, CAC, and payback models using Excel.
- Break-even and scaling analysis: Differentiate fixed versus variable costs to model path to profitability.
- Optimise business growth: Experiment with pricing, CAC reduction, churn control, and cohort analysis for better LTV/CAC ratios.
- Executive communication skills: Create concise unit economics dashboards and actionable strategy reports.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

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The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

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