Product Management 101 Online Course
This course offers practical training in product management fundamentals, focusing on goal setting, competitive analysis, user research, metrics tracking, and post-launch planning to enhance course and website experiences.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Product Management 101 Online Course provides practical, fast-paced training to define clear goals, choose KPIs, and prioritize work using proven frameworks. You will analyse competitors, build focused personas, and design stronger course and website experiences. Learn to track key metrics, run simple experiments, manage risk after launch, and plan iterative roadmaps that drive enrolment, completion, and satisfaction.
Elevify advantages
Develop skills
- Goal setting & prioritisation: write sharp, KPI-driven product goals fast.
- Competitive benchmarking: analyse rival PM courses to sharpen your offer.
- User research & personas: map segments, journeys, and real enrolment blockers.
- Metrics & experiments: track funnels and run lean A/B tests that matter.
- Post-launch roadmap: manage risks and iterate with clear, data-led updates.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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