Nudging in Marketing Course
Master nudging in marketing to drive healthier grocery choices and higher conversions. Learn behavioural economics, digital choice architecture, and A/B testing to design ethical, high-impact nudges tailored to real shopper behaviour in Indonesia and beyond. This course equips you with practical tools to influence decisions responsibly while boosting business results.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Discover how to design ethical nudges that guide shoppers toward healthier grocery choices in Indonesia. This concise course covers key behavioural biases, digital choice architecture, and practical on-site tactics across search, product pages, cart, and checkout. Learn to run rigorous A/B tests, track impact with clear metrics, and implement high-impact nudges while respecting user trust and local constraints.
Elevify advantages
Develop skills
- Design behavioural nudges: Build practical, high-impact nudges for e-commerce.
- Apply decision biases: Use defaults, framing, and salience to guide healthy choices.
- Optimise digital choice architecture: Craft visuals, labels, and bundles that convert.
- Run fast A/B tests: Set up, measure, and scale winning nudges with clear metrics.
- Nudge ethically: Balance persuasion with transparency, trust, and user autonomy.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.

Giulio CarloPrompt Engineering Student
FAQ
Who is Elevify? How does it work?
Do the courses have certificates?
Are the courses free?
What is the course workload?
What are the courses like?
How do the courses work?
What is the duration of the courses?
What is the cost or price of the courses?
What is an EAD or online course and how does it work?
PDF Course