Marketing in the Knowledge Economy Course
Master marketing in the knowledge economy by defining sharp value propositions, pricing and positioning for Latin American buyers, building lean funnels, running low-budget launches, and turning digital products into measurable growth for students and revenue. This course equips you with practical tools to confidently grow enrollments using a repeatable system focused on Spanish-speaking audiences.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This hands-on course teaches you to define sharp value propositions, position digital education for Latin American audiences, validate ideas via tests and surveys, research Spanish-speaking markets, design compelling offers and pricing, build lean funnels, write high-converting emails and posts, and launch with clear metrics for confident, repeatable enrollment growth.
Elevify advantages
Develop skills
- Value proposition design: craft sharp, outcome-driven offers for digital products.
- LATAM offer strategy: set smart pricing, bonuses, and guarantees that convert fast.
- Lean funnel building: design low-budget funnels with high-converting lead magnets.
- Launch optimization: run quick tests, track core metrics, and iterate for growth.
- Localized messaging: write persuasive, culturally tuned copy for Spanish-speaking pros.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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