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User Journey Course

User Journey Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

The User Journey Course teaches you how to map every stage from awareness to advocacy, diagnose drop-offs, and uncover root causes using qualitative and quantitative data. Learn to optimise checkout, onboarding, retention, and referrals, build a prioritised roadmap, set up analytics and experimentation, and track the right metrics so you can drive higher conversion, repeat purchases, and long-term loyalty.

Elevify advantages

Develop skills

  • Map full-funnel user journeys: quickly spot frictions from awareness to advocacy.
  • Design and test UX optimisations: launch fast A/B tests that lift conversions.
  • Track stage-based KPIs: set up analytics, cohorts, and dashboards that marketers use.
  • Diagnose funnel drop-offs: blend qual and quant data to find root causes fast.
  • Build a practical roadmap: prioritise high-ROI journey fixes and align stakeholders.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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