from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The 4As of Marketing Course provides a quick, practical framework to increase awareness, influence brand perception, encourage action, and target your audience accurately. Discover how to set up experiments, monitor key indicators, refine sales paths, foster trust through fact-based communication, and create a targeted 90-day strategy that secures support and achieves tangible expansion for a US direct-to-consumer skincare business.
Elevify advantages
Develop skills
- Conversion funnel design: quickly address drop-offs using effective user experience and promotional strategies.
- Retention playbooks: develop cost-effective email, SMS, loyalty, and subscription sequences.
- Audience segmentation: transform data into distinct profiles and performance measures for skincare purchasers.
- Marketing experiments: conduct GA4-supported A/B tests and confidently present return on ad spend.
- 90-day growth roadmap: focus on 4A priorities and share successes with management.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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