from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This A/B Testing Course teaches you how to set clear goals, pick the right metrics for subscription growth, and design solid experiments that give reliable results. Learn to write hypotheses, do randomization, calculate power and sample size, check data quality, and carry out practical statistical analysis so you can interpret outcomes with confidence and use test insights for precise, data-driven product and growth decisions.
Elevify advantages
Develop skills
- Design high-impact A/B tests: craft sharp hypotheses and smart randomization.
- Choose winning metrics: align test KPIs to acquisition, retention, and revenue.
- Calculate sample size and power fast using clear formulas and R/Python snippets.
- Analyze results with confidence: lifts, CIs, and the right statistical tests.
- Turn test data into decisions: clear reports, rollout calls, and next-step plans.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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