Web 2.0 & Social Media Course
Master Web 2.0 and social media for sustainable fashion marketing. Learn channel roles, content strategy, SMART goals, crisis response, and community management to grow brand awareness, engagement, and sales across TikTok, Instagram, Facebook, LinkedIn, and your site. This course equips you with practical tools to build a strong online presence that drives real results in reputation, interactions, and revenue.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Web 2.0 & Social Media Course teaches how to build a strong, sustainable fashion presence across website, blog, Instagram, TikTok, Facebook, and LinkedIn. You will learn to segment audiences, define SMART objectives, craft platform-specific posts, set clear community rules, manage crises, and track KPIs so every interaction supports reputation, engagement, and sales in a practical, ready-to-apply way.
Elevify advantages
Develop skills
- Social media channel mapping: design high-impact roles for TikTok, Instagram, Facebook, LinkedIn.
- Audience segmentation: build SMART, segment-based goals that drive social ROI fast.
- Content strategy: plan hero, hub, hygiene and UGC posts for sustainable fashion.
- Crisis playbooks: handle complaints, reviews and delivery issues with clear scripts.
- Community management: apply tone, rules and UGC policies for safe, active channels.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.

Giulio CarloPrompt Engineering Student
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