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Social Media Optimization Course

Social Media Optimization Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This Social Media Optimization Course teaches you how to transform Instagram, TikTok, LinkedIn, and Facebook profiles into high-performing, search-optimized assets. You will learn keyword research for eco-friendly skincare, crafting concise bios, selecting consistent handles, and developing a unified brand system. Set up tracking using UTM parameters, GA4, and dashboards, then implement a straightforward execution workflow, testing plan, and governance checklist for quick, measurable outcomes.

Elevify advantages

Develop skills

  • Social profile SEO: optimize Instagram, TikTok, LinkedIn, and Facebook quickly.
  • Keyword targeting: map high-intent terms to bios, handles, and ALT text.
  • Link tracking mastery: build UTM-based link-in-bio and profile link setups.
  • Analytics for SMO: configure GA4, dashboards, and conversion-focused KPIs.
  • Optimization workflow: run A/B tests, audits, and governance for brand-safe SMO.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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