Lead Generation Course
This course equips you with essential skills to build and optimize lead generation systems for B2B SaaS, focusing on funnel design, lead capture, scoring, traffic strategies, and performance forecasting to drive consistent pipeline growth.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Lead Generation Course teaches you how to identify high-quality leads, create effective lead magnets and landing pages that convert well, and develop nurture sequences that guide prospects towards making sales. You will learn practical funnel structures, targeting strategies across main traffic sources, forecasting and attribution methods, as well as CRM integration and compliance practices to reliably produce qualified opportunities and steady pipeline expansion.
Elevify advantages
Develop skills
- High-converting funnels: design efficient B2B SaaS journeys from initial click to sales handover.
- Lead magnet mastery: create compelling offers, forms, and user experiences that quickly capture qualified B2B interest.
- Smart lead scoring: convert user behaviour and company details into distinct MQL and SQL indicators.
- Traffic channel strategy: utilise SEO, paid advertising, and social media to attract targeted, prepared leads.
- Forecast and optimise: develop straightforward models, monitor CPL, and conduct A/B tests for rapid improvements.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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