e-commerce site training
Gain expertise in e-commerce site development tailored for digital marketers in Sierra Leone. Master the creation of high-conversion sales funnels, selection of scalable technology stacks, event tracking using GA4 and pixels, user experience and checkout optimisation, and transforming data insights into revenue-generating campaigns that grow sustainably with local market needs in mind.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course provides a complete guide to building and improving an e-commerce store that converts visitors into buyers. You will learn to select the best platforms and tools, create user-friendly navigation, organise product information, set up tracking, analytics, and email collection. It also includes A/B testing, search engine optimisation structures, security measures, privacy compliance, and strategies for continuous improvement to increase sales reliably.
Elevify advantages
Develop skills
- Master conversion tracking: set up pixels, tags, and server events quickly and effectively.
- Build powerful sales funnels: create search engine optimised user paths that increase purchases.
- Select intelligent e-commerce tools: pick scalable platforms, APIs, and data structures.
- Conduct practical A/B testing: run tests, analyse results, and refine top-performing pages.
- Ensure store compliance: implement essential privacy, security, and payment standards confidently.
Suggested summary
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