Digital Media Management Course
This course equips you with practical skills to manage and optimize digital media campaigns effectively across major platforms, focusing on audience targeting, budgeting, testing, and performance tracking for scalable results.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Digital Media Management Course provides a straightforward, hands-on approach to planning, starting, and improving campaigns on major platforms. You will learn to identify audiences and personas, match objectives, arrange budgets and bids, manage assets, and conduct A/B tests. Create dashboards, monitor KPIs, and follow a monthly optimisation process to make every campaign more effective, profitable, and scalable.
Elevify advantages
Develop skills
- Build data-driven media dashboards: track KPIs, ROAS, and CAC with confidence.
- Design high-impact campaigns: align goals, audiences, and messaging fast.
- Plan and allocate media budgets: optimise spend across Meta, TikTok, and Google.
- Run monthly optimisations: test creatives, audiences, and funnels for quick wins.
- Profile digital audiences: segment buyers and map behaviour for precise targeting.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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