Art Director Training
Become proficient in art direction for contemporary brands. Discover how to transform strategies into striking visual concepts, direct photographers and designers, establish unified colour and typography systems, and produce compelling campaigns for digital platforms, social media, and retail environments. This course equips you with practical tools to lead creative teams effectively and deliver consistent, high-impact visuals across multiple channels.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Art Director Training provides hands-on skills to direct visual elements for VerdeMotion, an eco-friendly sportswear brand. You will learn to create concepts that match the brand, define target audience profiles, and convert strategies into precise briefs for designers, photographers, and motion graphics teams. Gain expertise in colour, typography, guidelines for different channels, and efficient workflows to ensure all assets are uniform, powerful, and prepared for actual marketing campaigns.
Elevify advantages
Develop skills
- Brand visual strategy: convert research into precise, actionable creative briefs.
- Concept development: create robust, eco-conscious visual concepts that perform well.
- Art direction for photo and video: direct composition, framing, and motion effectively.
- Channel-specific design: tailor visuals quickly for social media, websites, outdoor ads, and campaigns.
- Design systems leadership: establish and manage standards for colour, typography, and graphics.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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