Psychology of Communication Course
Gain mastery in communication psychology to create compelling, ethical messages. Explore cognitive and emotional triggers, understand audience behaviour, and apply data-driven email tactics to enhance engagement, foster trust, and increase conversions in your professional work.

4 to 360 hours of flexible workload
certificate valid in your country
What Will I Learn?
This Psychology of Communication Course equips you with practical strategies to develop clear, high-impact email campaigns. Delve into how cognitive ease, attention spans, memory retention, and decision heuristics influence reader behaviour, then apply these to create compelling subject lines, mobile-optimised designs, concise body content, and persuasive calls to action. Additionally, master ethical emotional cues, effective framing techniques, social proof elements, audience segmentation methods, A/B testing protocols, and essential metrics for rapid campaign improvements.
Elevify Advantages
Develop Skills
- Design persuasive emails using cognitive and emotional triggers ethically.
- Optimise email copy with effective subject lines, body text and CTAs for quick conversions.
- Analyse audience data including behaviour, stressors and device usage insights.
- Leverage social proof and framing to build trust and drive prompt action.
- Conduct A/B tests and track key metrics to refine campaigns effectively.
Suggested Summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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