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Point-of-Sale Promotion & Activation Course

Point-of-Sale Promotion & Activation Course
4 to 360 hours of flexible workload
certificate valid in your country

What Will I Learn?

This course teaches transforming premium granola shoppers into buyers via targeted in-store tactics. Explore category dynamics, shopper motivations, and segments, then create SMART goals, POS strategies, activation schedules, and field directives. Conclude equipped to monitor KPIs, troubleshoot problems, and refine 8-week cycles for superior outcomes.

Elevify Advantages

Develop Skills

  • Diagnose POS issues by quickly identifying packaging, shelf, and merchandising problems.
  • Convert shopper insights into actionable 8-week POS activation goals.
  • Develop effective POS plans selecting optimal materials, locations, and non-price promotions.
  • Instruct and manage field teams with precise store guidelines and photo audits.
  • Monitor POS ROI using sales, rotation, and display KPIs for rapid optimisation.

Suggested Summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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