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Distribution and Merchandising Course

Distribution and Merchandising Course
4 to 360 hours of flexible workload
certificate valid in your country

What Will I Learn?

Gain hands-on expertise in optimising categories, crafting planograms, and managing shelf space to drive superior sales outcomes. Delve into zoning techniques, facings, SKU blocking, shopper traffic flow, and impulse zone strategies, with focused tactics for cereals, snacks, and beverages. Acquire proficiency in key performance indicators, A/B testing, and deployment approaches to implement data-informed merchandising that elevates results across diverse retail environments.

Elevify Advantages

Develop Skills

  • Optimise category space allocation to maximise sales efficiency per linear metre using intelligent configurations.
  • Design practical planograms swiftly to produce precise and actionable shelf arrangements.
  • Apply supermarket merchandising strategies to position cereals, snacks, and beverages for increased sales volume.
  • Leverage shopper traffic patterns and impulse zones to convert prime locations into profitable revenue streams.
  • Master foundational retail A/B testing to track KPIs and rapidly implement successful layout designs.

Suggested Summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the supplementary videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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