Lead Generation in Marketing Course
This course offers a 30-day plan to build and optimize a lead generation system, covering customer profiling, funnel creation, goal setting, performance tracking, multi-channel strategies, attribution, and sales handoff to drive demos, revenue, and a consistent pipeline.

4 to 360 hours of flexible workload
certificate valid in your country
What Will I Learn?
This Lead Generation in Marketing Course provides a straightforward 30-day plan to set up and fine-tune a full lead generation system. You'll learn to identify ideal customer profiles and buyer personas, create effective sales funnels and lead magnets, establish SMART objectives, and monitor key performance indicators from marketing qualified leads to sales qualified leads. Plus, you'll gain tested strategies for various channels, practical ways to attribute results, and a solid process for passing leads to sales, helping you generate more demos, boost revenue, and build a steady pipeline quickly.
Elevify Advantages
Develop Skills
- ICP and persona design: develop accurate agency targets that convert quickly.
- Lead gen playbooks: implement SEO, LinkedIn, ads, and webinars to secure quality demos.
- Funnel and lead magnet setup: design landing pages, forms, and offers that capture marketing qualified leads.
- Lead qualification and handoff: establish criteria for MQLs and SQLs, and smooth out sales follow-up.
- 30-day launch roadmap: carry out a targeted plan to test, monitor, and expand lead generation.
Suggested Summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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