4 to 360 hours of flexible workload
certificate valid in your country
What Will I Learn?
Data Science for Marketing Course shows you how to clean and prepare customer and order data, explore profiles, spot seasonality, and build clear dashboards. Learn segmentation, RFM scoring, churn flags, and simple LTV to create actionable audiences. Then measure channel efficiency, design tests, reallocate budget, and implement best practices with reliable tracking and governance for fast, confident decisions.
Elevify Advantages
Develop Skills
- Customer analytics: quickly profile customers, orders, and seasonality trends.
- Segmentation & scoring: build RFM, churn, and LTV scores for precise targeting.
- Channel performance: measure ROAS, net contribution, and profitable campaign mix.
- Experiment design: set up A/B tests and holdouts to validate marketing ideas fast.
- Activation & governance: push segments to ad platforms with clean, reliable tracking.
Suggested Summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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