Marketing for Tourism Businesses Course
Master tourism marketing for coastal hotels with a 12-month action plan. Conduct destination research, create seasonal packages, and execute multi-channel campaigns to increase direct bookings, length of stay, and revenue using practical, data-driven tactics.

4 to 360 hours of flexible workload
certificate valid in your country
What Will I Learn?
This practical course teaches researching coastal destinations, defining positioning, and designing low and mid-season packages to increase stays and spending. Optimise websites, direct bookings, paid ads, social media, and partnerships, then develop a 12-month action plan with budgets, KPIs, and reporting templates for immediate use.
Elevify Advantages
Develop Skills
- Hotel positioning mastery: craft clear USPs and segment-focused messages fast.
- Seasonal offer design: build high-converting low and mid-season hotel packages.
- Tourism campaign execution: run Meta, search, OTA, email, and influencer promos.
- Data-driven optimization: track KPIs, A/B test offers, and refine spend quickly.
- 12-month coastal hotel plan: align budget, channels, and actions to seasonality.
Suggested Summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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