4 to 360 hours of flexible workload
certificate valid in your country
What Will I Learn?
This Data Marketing Course teaches you how to transform raw data into actionable, profitable decisions. You'll learn to spot valuable customer segments, craft targeted campaigns, personalise content, and use solid benchmarks. Create straightforward dashboards, select appropriate KPIs, conduct A/B tests independently without a data team, and adhere to privacy regulations, ensuring every campaign is trackable, optimised, and scalable.
Elevify Advantages
Develop Skills
- Data benchmarking: adapt industry benchmarks to establish realistic marketing goals.
- E-commerce analytics: monitor CLV, conversion rate, and essential email performance KPIs.
- Customer segmentation: develop RFM and behavioural segments that deliver quick revenue gains.
- A/B testing for marketers: plan, execute, and analyse efficient experiments on your own.
- Campaign measurement: produce clear dashboards and one-pagers that convince leaders.
Suggested Summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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