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Small Business Marketing Plan Course

Small Business Marketing Plan Course
4 to 360 hours of flexible workload
certificate valid in your country

What Will I Learn?

The Small Business Marketing Plan Course teaches you how to create a practical, data-driven plan for a neighbourhood coffee shop. Learn to research local demand, profile nearby competitors, define clear customer segments, and develop strong positioning. Use simple tools to plan campaigns, track ROI, manage a $1,500 monthly budget, and carry out a focused 3-month action plan with ready-to-use templates and straightforward reporting.

Elevify Advantages

Develop Skills

  • Local channel playbooks: deploy email, SMS, Google, and social media quickly.
  • Local market research: map demand, competitors, and neighbourhood data.
  • Customer positioning: craft sharp value propositions and coffee shop personas.
  • Campaign execution: design, schedule, and run repeatable local promotions independently.
  • Budget and metrics: plan $1.5K spend and track ROI with simple KPIs.

Suggested Summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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