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Marketing Plan Course

Marketing Plan Course
4 to 360 hours of flexible workload
certificate valid in your country

What Will I Learn?

This concise, practical course guides you through building a complete, data-driven plan for an eco-friendly home cleaning brand. You will define clear objectives and KPIs, research the market and competitors, segment customers, craft sharp positioning, and design a strong value proposition. Then you will plan channels, budget, timelines, and optimisation so your roadmap is actionable, measurable, and ready to implement.

Elevify Advantages

Develop Skills

  • Customer segmentation: build buyer personas and sharp eco-conscious segments.
  • Positioning strategy: craft USP, RTBs, and clear value ladders fast.
  • KPI planning: set SMART goals, map CAC, CLTV, and conversion targets.
  • Channel mix design: plan high-ROI paid, organic, email, and retail tactics.
  • Budget and testing: allocate spend, run A/B tests, and optimise campaigns.

Suggested Summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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