4 to 360 hours of flexible workload
certificate valid in your country
What Will I Learn?
The Activation Course provides a quick, practical framework to plan and carry out high-impact city activations. Discover how to transform consumer insights into one scalable big idea, create sampling and incentives that boost trial and data collection, blend offline touchpoints with digital boosters, handle risks and operations, manage budgets, and monitor KPIs using straightforward dashboards for repeatable success across multiple cities.
Elevify Advantages
Develop Skills
- Activation strategy design: develop one big idea suitable for various city formats.
- Offline–online integration: connect pop-ups, partners, and digital elements for greater scale.
- Data-driven optimisation: test, measure, and improve activations from city to city.
- Operational planning: oversee permits, staffing, logistics, and on-site operations.
- ROI-focused budgeting: model unit economics, KPIs, and expenditure per city.
Suggested Summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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