4 to 360 hours of flexible workload
certificate valid in your country
What Will I Learn?
This A/B Testing Course teaches you how to set clear objectives, select suitable metrics for subscription growth, and create dependable experiments that yield reliable outcomes. You will learn to formulate hypotheses, implement randomisation, determine power and sample size, perform data quality checks, and conduct practical statistical analysis to interpret results with assurance and convert test findings into accurate, data-informed product and growth choices.
Elevify Advantages
Develop Skills
- Design impactful A/B tests: formulate precise hypotheses and effective randomisation.
- Select key metrics: match test KPIs to acquisition, retention, and revenue goals.
- Compute sample size and power quickly with straightforward formulas and R/Python code.
- Analyse results assuredly: evaluate lifts, confidence intervals, and appropriate statistical tests.
- Convert test data into actions: produce clear reports, decide on rollouts, and outline next steps.
Suggested Summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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