site referencing training
This course equips digital marketing professionals with advanced site referencing skills for e-commerce, covering technical SEO, keyword strategies, on-page optimisation, UX enhancements, and analytics. Learners will master techniques to increase organic traffic, improve search rankings, and drive revenue growth through measurable and scalable methods, with a focus on eco-friendly cleaning product niches.

4 to 360 hours of flexible workload
certificate valid in your country
What Will I Learn?
Site Referencing Training provides a practical, step-by-step approach to enhance rankings and conversions for e-commerce sites. Participants will learn keyword research and SERP analysis tailored for eco-friendly cleaning products, develop targeted keyword strategies, and optimise home, category, and product pages. Key areas include technical SEO, user experience improvements, structured data implementation, content planning, and performance reporting using Google Search Console, Google Analytics 4, and essential KPIs to achieve tangible growth outcomes.
Elevify Advantages
Develop Skills
- Conduct technical SEO audits to address crawl issues, page speed, and mobile UX for rapid ranking improvements.
- Develop keyword strategies by mapping user intent, grouping terms, and prioritising high-value pages.
- Optimise on-page SEO elements including titles, content, and internal links specifically for e-commerce sites.
- Create SEO-focused content calendars for blogs to increase traffic to product pages.
- Track and analyse key performance indicators using Google Search Console and Google Analytics to test, refine, and expand efforts.
Suggested Summary
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