introduction To Digital Marketing Course
This course provides foundational skills in digital marketing with a focus on eco-friendly products, covering audience profiling, channel strategies, messaging, paid campaigns, and analytics for effective, sustainable growth.

4 to 360 hours of flexible workload
certificate valid in your country
What Will I Learn?
This short, practical course teaches you how to select eco-friendly products, define clear value propositions, and write persuasive, benefit-focused copy that addresses price and convenience objections. You will create detailed customer personas, set realistic SMART goals, plan lean paid campaigns, choose the right channels, and use simple analytics to test, measure, and optimise results for sustainable growth.
Elevify Advantages
Develop Skills
- Audience personas: Build sharp eco-buyer profiles in a fast, practical way.
- Channel strategy: Match content, tone, and cadence to each digital platform.
- Product messaging: Turn eco-product features into clear, conversion-focused copy.
- Paid media basics: Plan, budget, and test lean ad campaigns that actually perform.
- Analytics & KPIs: Track core metrics and optimise campaigns with simple workflows.
Suggested Summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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