Digital Marketing Trends Course
This course equips you with practical skills to navigate digital marketing trends, focusing on audience analysis, experimentation, and performance tracking in e-commerce.

4 to 360 hours of flexible workload
certificate valid in your country
What Will I Learn?
Keep up with rapidly evolving online behaviours through a targeted, hands-on course that teaches you to analyse audiences, chart key customer journeys, and select suitable channels for lifestyle e-commerce. Master validating trends, crafting efficient experiments, rolling out AI-powered personalisation, social commerce, and short-form video trials, then monitor results using straightforward 90-day strategies, streamlined reporting, and easy-to-follow processes.
Elevify Advantages
Develop Skills
- Mastery in trend research: swiftly identify, verify, and record successful digital trends.
- Cookieless targeting: adjust tracking, measurement, and audience strategies for privacy-focused advertising.
- Basics of AI personalisation: implement simple recommendation trials to increase e-commerce sales.
- Short-form and social commerce: experiment with TikTok, Reels, and shoppable posts for real impact.
- 90-day experiment playbooks: plan, allocate budgets, and report on quick tests for small teams.
Suggested Summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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