Email Marketing Strategies Course
This course equips you with essential skills to build and optimize effective email marketing campaigns, focusing on segmentation, personalization, lifecycle management, testing, and compliance to drive revenue growth.

4 to 360 hours of flexible workload
certificate valid in your country
What Will I Learn?
The Email Marketing Strategies Course provides a quick, practical way to create more effective campaigns. You will learn to create intelligent segments, develop customer lifecycle journeys, and apply RFM scoring, personalisation, and product recommendations to increase revenue. Gain expertise in data systems, compliance, deliverability, and testing to establish proper KPIs, improve outcomes, and expand a dependable, profitable email programme.
Elevify Advantages
Develop Skills
- Ecommerce email strategy: swiftly audit, benchmark, and align with business objectives.
- Segmentation mastery: build high-LTV audiences using behavioural and RFM data.
- Lifecycle journeys: design welcome, post-purchase, and win-back flows that convert.
- Testing & optimisation: conduct thorough A/B tests and scale successful email creatives quickly.
- Deliverability & compliance: safeguard sender reputation and adhere to email regulations.
Suggested Summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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