Content Marketing Strategy Course
This course equips you with practical strategies to build and optimize content marketing campaigns for SaaS growth, focusing on research, funnel design, roadmapping, SEO, and experimentation.

4 to 360 hours of flexible workload
certificate valid in your country
What Will I Learn?
This Content Marketing Strategy Course provides a clear, practical framework to plan, execute, and optimise campaigns within three months. You will establish measurable goals and KPIs, develop a structured roadmap spanning TOFU, MOFU, and BOFU, refine buyer personas, and select suitable formats and channels. Gain skills to monitor performance, conduct A/B tests, prioritise content ideas, and leverage insights for consistent, conversion-oriented growth.
Elevify Advantages
Develop Skills
- SaaS content research: transform quick market analysis into precise buyer insights.
- Funnel content design: plan TOFU, MOFU, BOFU assets that guide leads towards trials.
- 3-month content roadmap: create KPI-driven calendars using reusable templates.
- SEO and copy optimisation: develop search-optimised pages that convert visitors effectively.
- Experimentation workflow: conduct A/B tests and refine content based on solid data.
Suggested Summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
FAQs
Who is Elevify? How does it work?
Do the courses come with a certificate?
Are the courses free?
What is the course duration?
What are the courses like?
How do the courses work?
What is the duration of the courses?
What is the cost or price of the courses?
What is an online course and how does it work?
PDF Course