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Web Analytics Specialist Course
Become a digital marketing expert with our Web Analytics Specialist Course. Get deep into e-commerce metrics, discovering insights on session duration, bounce rates, and conversion analysis. Improve your data visualization, pattern recognition, and trend identification skills. Analyse user behaviour, optimise landing pages, and assess traffic sources, including organic, paid, and social media channels. Learn to prepare convincing reports and develop strategic recommendations to improve your marketing impact.
- Master e-commerce metrics: Analyse session duration and conversion rates effectively.
- Visualize data insights: Use tools to identify patterns and trends in user behaviour.
- Improve user experience: Map journeys and optimise high-bounce pages for engagement.
- Create convincing reports: Simplify data and use visuals to present analytical findings.
- Optimise traffic sources: Assess organic, paid, and social media channels for impact.

flexible workload from 4 to 360h
certificate recognized by the MEC
What will I learn?
Become a digital marketing expert with our Web Analytics Specialist Course. Get deep into e-commerce metrics, discovering insights on session duration, bounce rates, and conversion analysis. Improve your data visualization, pattern recognition, and trend identification skills. Analyse user behaviour, optimise landing pages, and assess traffic sources, including organic, paid, and social media channels. Learn to prepare convincing reports and develop strategic recommendations to improve your marketing impact.
Elevify advantages
Develop skills
- Master e-commerce metrics: Analyse session duration and conversion rates effectively.
- Visualize data insights: Use tools to identify patterns and trends in user behaviour.
- Improve user experience: Map journeys and optimise high-bounce pages for engagement.
- Create convincing reports: Simplify data and use visuals to present analytical findings.
- Optimise traffic sources: Assess organic, paid, and social media channels for impact.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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