flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This Consumer Behavior in Economics Course gives you a practical toolkit to understand why shoppers choose basic, premium, or refill eco-friendly cleaning products, and how to influence those choices. Learn to analyze price sensitivity, design behavior-based segments, run A/B tests, track key metrics like retention and CLV, and turn research into targeted, data-driven marketing actions that improve performance fast.
Elevify advantages
Develop skills
- Build behavior-based customer segments for eco cleaning product markets.
- Design quick surveys, polls, and social listening to uncover buying motives.
- Apply behavioral economics to price, promote, and position sustainable products.
- Plan A/B and multivariate tests to optimize messaging, pricing, and bundles.
- Interpret elasticity, retention, and CLV metrics to evaluate marketing impact.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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