Market Research Data Processing & Analysis Course
Master market research data from raw CSVs to clear BI insights. Clean and model NPS, segment customers, analyze open comments, and turn satisfaction drivers into sharp dashboards, personas, and action-ready recommendations.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Master the essentials of market research data processing and analysis in a short, practical course. Learn to clean messy survey files, build reliable variables, run descriptive statistics, model satisfaction drivers, and segment NPS groups. Explore text analysis of open comments, create clear visual summaries, and turn insights into concise, actionable recommendations and professional reporting deliverables.
Elevify advantages
Develop skills
- NPS segmentation mastery: quickly classify, profile, and compare customer groups.
- Fast survey data cleaning: fix missing values, outliers, and messy categories.
- Practical driver analysis: pinpoint key satisfaction levers with clear stats.
- Lean text analytics: extract themes, sentiment, and quotes from open comments.
- Insight-to-action reporting: turn findings into sharp, metric-based recommendations.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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