Marketing Product Manager Training
Master Marketing Product Manager skills: define sharp positioning, segment customers, craft value propositions, build pricing and go-to-market plans, and use analytics and experiments to drive acquisition, activation, retention, and revenue growth.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This practical training helps you quickly understand B2B SaaS segments, uncover real customer pain points, and turn them into sharp value propositions and messaging. Learn to research markets and competitors, design pricing and packaging, build a focused 6‑month go‑to‑market plan, and set up analytics, testing, and feedback loops so you can launch, optimize, and grow workflow tools with confidence.
Elevify advantages
Develop skills
- Strategic positioning: craft sharp B2B SaaS messaging that wins deals fast.
- Customer insight: turn pain points into segments, JTBD, and priority use cases.
- Go-to-market planning: build a focused 6‑month plan across acquisition and retention.
- Pricing strategy: design, test, and communicate clear mid‑market SaaS pricing.
- Analytics and testing: set up metrics, run A/B tests, and report impact quickly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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