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Executive Strategic Marketing Course

Executive Strategic Marketing Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

The Executive Strategic Marketing Course helps you build a focused, defensible growth plan for NexaFlow in Brazil. Learn how to define high-value segments, craft a sharp value proposition and positioning, design product-led and ABM initiatives, set clear 12-month objectives, choose the right channels, track KPIs, and prioritize a realistic roadmap with risk mitigation for consistent, measurable results.

Elevify advantages

Develop skills

  • Segment selection mastery: choose high-LTV B2B niches with TAM/SAM/SOM rigor.
  • Value proposition design: craft defensible positioning for Brazilian B2B SaaS.
  • Go-to-market playbooks: build PLG, ABM, and partner-led initiatives fast.
  • Data-driven marketing: set KPIs, dashboards, and experiments that lift ROI.
  • Strategic roadmap planning: prioritize quick wins, manage risks, and allocate budget.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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