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Matomo Analytics training

Matomo Analytics training
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

Matomo Analytics Training shows you how to configure privacy-first tracking that delivers reliable insights while meeting strict GDPR and German requirements. Learn consent UX, cookie banner setup, data minimization, hosting choices, and secure data flows. Practice building compliant reports, funnels, and campaign analysis, and leave with clear governance checklists and workflows you can apply immediately.

Elevify advantages

Develop skills

  • Design GDPR-safe tracking: build Matomo setups with strict data minimization.
  • Configure Matomo consent UX: cookie banners, opt-outs, and compliant logs.
  • Optimize campaigns in Matomo: track UTMs, funnels, and landing page ROI.
  • Implement secure Matomo hosting: EU data flows, encryption, and access control.
  • Govern analytics compliance: audits, DPIA checks, and incident response steps.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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