Digital Marketing and Branding Course
Master digital marketing and branding for eco-friendly home products in Brazil. Learn market research, brand identity, channel strategy, content templates, and analytics to build a strong, data-driven brand that converts conscious shoppers into loyal customers.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This concise course shows you how to research Brazil’s eco-friendly home market, define sharp customer personas, and build a strong, sustainable brand identity. You’ll choose the best channels, plan content, and apply SEO basics for local search. With ready-to-use templates, clear metrics, and a focused 4-week action plan, you quickly move from strategy to consistent execution and measurable results.
Elevify advantages
Develop skills
- Eco market research: quickly size demand, prices, and competitors in Brazil.
- Brand strategy: craft a clear, sustainable USP, promise, and visual identity fast.
- Customer personas: map eco buyer pains, journeys, and online behaviors.
- Channel and content planning: pick top platforms and build a lean content calendar.
- Analytics and optimization: track key KPIs and run simple A/B tests to grow.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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