Communication Plan Training
Master Communication Plan Training for B2B project management SaaS. Define personas, craft clear positioning, build multi-channel rollouts, align teams, and optimize with data to drive adoption, retention, and measurable business impact.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This practical course shows you how to build a focused plan for a B2B project management SaaS rollout in the United States, from defining personas and crafting clear positioning to setting measurable objectives. Learn to design channel tactics, structure phased launches, align teams, address AI and data concerns, and use analytics and feedback loops to refine messages, drive adoption, and support long-term product success.
Elevify advantages
Develop skills
- Persona-based planning: define B2B SaaS audiences and sharp buyer personas.
- Strategic messaging: craft clear positioning, key messages, and proof points fast.
- Channel orchestration: build phased email, web, in-app, and social rollout plans.
- Measurement and optimization: set KPIs, read dashboards, and refine tactics quickly.
- Cross-functional alignment: map RACI, de-risk launches, and secure stakeholder buy-in.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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