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Hotel Marketing Course

Hotel Marketing Course
4 to 360 hours flexible workload
valid certificate in your country

What will I learn?

This Hotel Marketing Course shows you how to attract more profitable guests, boost direct bookings, and fill rooms in low-demand periods. Learn demand analysis, guest segmentation, value-packed offers, SEO, paid campaigns, OTAs, email, social media, and conversion tactics. Build dashboards, track KPIs like ADR and RevPAR, and use analytics, testing, and feedback to refine campaigns quickly and effectively.

Elevify advantages

Develop skills

  • Hotel data analytics: track RevPAR, ADR and campaigns for quick wins.
  • Guest segmentation: build personas and journeys that boost direct bookings.
  • High-impact offers: design seasonal packages, add-ons and upsell tactics.
  • Digital channels mastery: optimise SEO, OTAs, email and social for bookings.
  • Low-season campaigns: plan budgets, tests and timelines to fill empty rooms.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Really great course. Lots of valuable information.
WiltonCivil Firefighter

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