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In-Store Activation Course

In-Store Activation Course
4 to 360 hours flexible workload
valid certificate in your country

What will I learn?

This course teaches how to establish precise objectives, create shopper profiles, and convert insights into successful in-store strategies. You will learn to design impactful visual merchandising, allocate budgets effectively, and handle vendors confidently. Additionally, master shopper journey mapping, pilot testing, and KPI monitoring to ensure activations are trackable, scalable, and geared towards genuine sales growth.

Elevify advantages

Develop skills

  • ROI-focused activation planning: select high-impact in-store activities swiftly.
  • Shopper journey mapping: create effective snack aisle interactions for quick conversions.
  • Visual merchandising for snacks: develop planograms, endcaps, and secondary displays.
  • In-store sampling expertise: optimise layout, staffing, and conversion measurement rapidly.
  • Retail KPI monitoring: establish KPIs, run pilots, and refine activations using data.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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