Distribution and Merchandising Course
4/5
Gain expertise in retail distribution and merchandising through effective strategies for planograms, shelf space, traffic flow, and impulse zones. Optimise categories to lift sales per metre and deliver impactful displays for cereals, snacks, and beverages in diverse store settings.

4.0 in rating
4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This Distribution and Merchandising Course equips you with hands-on skills to enhance categories, develop planograms, and allocate shelf space for superior sales outcomes. Delve into zoning techniques, facings, SKU arrangements, shopper traffic patterns, impulse buying zones, and targeted approaches for cereals, snacks, and beverages. Excel in key performance indicators, A/B testing protocols, and deployment strategies to implement data-informed merchandising that elevates results across various retail environments.
Elevify advantages
Develop skills
- Category space optimisation: increase sales per linear metre using clever layouts.
- Planogram design skills: create effective shelf plans efficiently.
- Supermarket merchandising strategies: position cereals, snacks, and drinks to maximise sales.
- Shopper traffic and impulse zones: convert prime spots into high-margin revenue.
- Retail A/B testing fundamentals: track KPIs and implement top layouts swiftly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
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Luciana AlvarengaNail Design Student
The platform is fast and simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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