Designing Innovative Services Course
This course equips managers to transform complex, intangible services like health insurance into clear, trusted experiences. Using rapid research, journey mapping, and service blueprints, you'll improve operations end-to-end, aligning teams and delivering practical results fast.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
Gain hands-on tools to redesign complex health insurance services from start to finish. Master quick user research, objective setting, journey mapping, and service blueprints to unite teams. Create reliable digital experiences, define key touchpoints, establish KPIs, and produce actionable deliverables for immediate use in your organisation.
Elevify advantages
Develop skills
- Service blueprinting: map frontstage, backstage, and KPIs in days, not months.
- Rapid UX research: run quick interviews, micro-surveys, and benchmark competitors.
- Journey mapping: build first-use health-insurance journeys and spot redesign wins fast.
- Intangible service design: craft clear, human digital flows for complex benefits.
- Touchpoint optimization: improve onboarding, support, and claims with targeted fixes.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I got the one-year package and finally have the chance to follow a range of topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.

Giulio CarloPrompt Engineering Student
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