Business Development and Negotiation Course
Gain expertise in business development and negotiation to secure valuable contracts. Explore market selection, ideal customer profiles, pricing models, value propositions, and structured negotiation playbooks to boost revenue, engage stakeholders, and drive growth in management and administration positions. This course equips participants with actionable strategies for real-world application across industries.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
Acquire practical skills in market research, ideal customer identification, and crafting persuasive value propositions to secure deals. Master pricing structures, commercial proposals, upsell strategies, targeted lead generation, and a negotiation framework to address objections, implement pilot agreements, and finalise contracts effectively for tangible business results.
Elevify advantages
Develop skills
- Market analysis: evaluate size, competition, and entry risks efficiently.
- Ideal customer profile design: identify customers, KPIs, and pain points for targeting.
- Pricing strategy: establish SaaS pricing, demonstrate ROI, and create upsell offers.
- Go-to-market strategy: develop outreach, channels, and lead generation tools.
- Negotiation techniques: manage pilot deals, objections, and secure closures.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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