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Market Research Data Processing & Analysis Course

Market Research Data Processing & Analysis Course
4 to 360 hours flexible workload
valid certificate in your country

What will I learn?

Acquire core skills in market research data processing and analysis through this focused, hands-on course. Master cleaning untidy survey data, constructing dependable variables, performing descriptive statistics, modelling satisfaction drivers, and segmenting NPS categories. Delve into text analysis for open-ended responses, produce effective visual summaries, and develop insights into succinct, actionable recommendations with professional reporting outputs.

Elevify advantages

Develop skills

  • Master NPS segmentation: classify, profile, and compare customer groups swiftly.
  • Clean survey data efficiently: handle missing values, outliers, and messy categories.
  • Conduct driver analysis practically: identify key satisfaction factors with solid stats.
  • Perform lean text analytics: pull themes, sentiment, and quotes from open comments.
  • Create insight-to-action reports: transform findings into precise, metric-driven recommendations.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

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EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Really great course. Lots of valuable information.
WiltonCivil Firefighter

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