Marketing in the Knowledge Economy Course
Gain expertise in knowledge economy marketing by defining compelling value propositions, tailoring pricing and positioning for Latin American audiences, constructing efficient funnels, executing cost-effective launches, and transforming digital products into reliable revenue streams with measurable results for your business and students.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This practical course teaches you to craft a clear value proposition, position digital education products, and test ideas using simple surveys. You'll learn to target Spanish-speaking Latin American markets, create attractive offers and pricing, develop efficient sales funnels, produce effective emails and social content, and launch with key performance indicators for confident, scalable growth in enrolments.
Elevify advantages
Develop skills
- Value proposition design: create focused, results-oriented offers for digital products.
- LATAM offer strategy: establish effective pricing, bonuses, and guarantees for quick conversions.
- Lean funnel building: construct budget-friendly funnels using powerful lead magnets.
- Launch optimisation: conduct rapid tests, monitor essential metrics, and refine for expansion.
- Localised messaging: develop engaging, culture-specific copy for Spanish-speaking professionals.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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