Business Marketing and Management Course
This course equips participants with essential skills in marketing and management tailored to the eco-friendly home cleaning sector in New Zealand, focusing on research, strategy, analytics, budgeting, and team leadership for sustainable business growth.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This Business Marketing and Management Course provides a straightforward, step-by-step approach to grasping the New Zealand eco-friendly home cleaning market, identifying customer groups, developing solid positioning, and establishing data-informed growth targets. Discover how to build a streamlined team, monitor performance using targeted dashboards, handle risks, budget across channels, and convert strategies into practical plans that deliver steady, quantifiable outcomes.
Elevify advantages
Develop skills
- Market research for eco brands: map competitors, trends, and NZ demand swiftly.
- High-impact growth strategy: select KPIs, set SMART goals, choose key levers.
- Lean marketing analytics: create dashboards, run A/B tests, and respond to data promptly.
- Performance-focused budgeting: distribute spending by channel, ROAS, and risk.
- Team and risk management: outline roles, develop playbooks, and safeguard brand integrity.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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