4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
Learn how to design a complete strategy that defines your audience, sharpens positioning, and builds clear, promise-driven messaging. This practical course guides you through research, goal setting, channel planning, budgeting, and content creation, then shows you how to launch, track key metrics, optimise results, and deliver a polished plan using ready-to-use templates and a hands-on capstone project.
Elevify advantages
Develop skills
- Full-funnel marketing strategy: design a practical, launch-ready plan fast.
- Customer and market research: build sharp personas, JTBD, and competitor scans.
- Positioning and messaging: craft value props, proof, and high-converting angles.
- Channel and budget planning: pick winning channels, calendars, and lean budgets.
- Data-driven optimisation: track KPIs, run tests, and scale what works quickly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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